Andrea, a visionary thinker in financial services and superannuation, offers compelling insights into corporate strategies, leadership and cross industry transformation. In conjunction with her Board appointments and involvement in innovation, technology and human resources, she focuses on how businesses can most effectively engage with their customers and clients via multi-channel and new age service models.

Starting her career in accounting and academia, for the past 14 years, as Founder, Managing Director and CEO of the SMSF Association, Andrea has built a national and international reputation as a prime mover in building Australia’s superannuation and retirement income systems to be the third best in the world.

She is recognised as a thought leader in Australia’s Superannuation and Finance Service sectors and is the face and voice of SMSF. Andrea is significantly involved in the Finance and SMSF sectors, building integrity, best practice standards for advice, education, and advocacy through her participation in and membership of a range of advisory committees to Government, Treasury and the Regulators.Andrea was awarded ‘Woman of the Year’ – Money Management | Super Review, Australian Women in Financial Services Awards 2014.

As the face of the SMSF Industry she has a significant experience speaking to CEOs and industry leaders and is a commanding on-stage presence.

Speaker Video

SPAA CEO Andrea Slattery Opening Address

SPAA CEO Andrea Slattery Opening Address


Andrea embodies a new style of leadership. She maintains her composure under fire, she…

Senior Policy Adviser to the Minister for Superannuation and Corporate Affairs

Australia’s self-managed superannuation funds comprise one third of the entire system –…

Managing Director - CEO Australian Institute of Company Directors

Her story motivated the audience, causing them to believe that ‘normal, ordinary’ women…

Managing Director North East Asia, BAE Systems

Speaking Topics

Authentic leadership – Vulnerability is Power

AUTHENTIC LEADERSHIP for the new era is challenging the norm.

Vulnerability is POWER. No longer are leaders able to be short term focused and only interested in revenue and profit. They need to be engaged themselves in those traditional drivers as well as the cultural, social and economic drivers seen as important by the new generations of consumers and by the workers of the future.

As one of the most powerful women in the Australian Financial Services industry, Andrea is an engaging speaker whose experience, intelligence, honesty, humility and quick humour serve to consistently inform, entertain and inspire her audiences

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A massive thank you to you both for all your assistance from selecting to co-ordinating the speakers for our annual ProLoan conference. Feedback was that this year’s speakers where the best they had EVER heard at ANY event. So this is pretty amazing, because they do go to a lot of sessions like these.

Director of Network Relationships - Proloan (aust) pty ltd

Again this year you and your team have been fantastic and extremely helpful.  In regards to you Sharm, you have been an absolute star and phenomenal help with our speakers and presenters, a great communicator, wealth of knowledge and so prompt with responding and looking at ways to cater to our needs.

Event Manager Fitness Australia

I would recommend, without hesitation, the services of Jane Rowland Smith and Ovations. Jane answered a last minute call to arrange a guest speaker for our principals. Nothing was too much effort, all was arranged within hours, and went very smoothly. The guest speaker was exactly what we required and our brief was followed. Thank you Jane and the team at Ovations.

Executive Director of Schools Catholic Education Diocese of Parramatta

All aspects of the process has always gone seamlessly with Ovations and we will continue to seek your assistance for the awards in the coming years.

Thank you again, your help has meant that our Awards are very professional and extremely well received by our members and guests.

Executive Assistant BSCAA NSW Division

Jane, I personally want to thank you for all of your support, advice, patience and all round kindness that you have given me over the last 3 or so years.  This event would not have been as successful without the valuable MC’s you have recommended and the support you provided me when it all just seemed too hard

Shona Dilley – Smart School Awards, Department of Education
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