Jon Bird

On Application
Australia - NSW

Specialty Areas

Jon Bird has over three decades experience in retail marketing communications, starting as a copywriter and Creative Director and progressing to agency management. Jon was a founding partner of IdeaWorks, Australia's leading specialist retail marketing agency. Jon has also held the role of Director of Retail Marketing at M&C Saatchi, working across Australia, NZ and US markets. Jon currently CEO and Chairman of IdeaWorks is working towards building the business in Brisbane, Melbourne and Auckland as well as Sydney. Jon is also Chairman of Octomedia, publisher of 'Inside Retail', writes a column for Inside Retail, and speaks regularly at retail industry seminars. Jon holds an MBA from Macquarie Graduate School of Management.


  • The New Value Equation - Hitting the Sweet Spot for Your Shoppers (makes use of new research just done on how consumers perceive value, and makes the case that price on its own is a road to nowhere)
  • From Value to Vegas - Journeys Across the New Retail Landscape (covers the two ends of the spectrum in retail - great value retailers, and great experiential retailers)
  • A Roadmap to Retail's Future (covers where retail is right now, where it's headed, and how the client can get there ahead of the rest)
  • Retail on the Edge (a presentation on retail today, the future of retail, and 11 ways to create an extraordinary experience)
  • A World of Change - 5 Retail Megatrends and How You Can Make the Most of Them
  • Also available, tailored presentations to fit the conference theme.


Just a quick note to thank you SO very much for your presentation at our conference yesterday, we’ve received loads of positive feedback from participants – it really set the mood for the day and got us all thinking!
- Specialty Fashion Group

Thank you again for your presentation to our team. It really inspired the team for the brainstorms and provided lots of discussion.
- The Walt Disney Company Australia

Jon Bird is a student of global retailing - usually referred to as a guru - and a master of the creative part of branding. I love listening to him. When innate creativity and deep knowledge collide, you can be sure you're going to enjoy yourself and learn a lot. What more could any audience want?
- Martin Butler, the author of The Art of Being Chosen

Jon Bird speaker

Speaker Video

Jon Bird - Bloomberg Asia

Other speakers you might like:

Rael Bricker

As a seasoned entrepreneur who turned a health scare into motivation, Rael Bricker leverages his diverse experiences from finance to education, on two continents and two listed companies. He serves businesses globally, having navigated challenges from starting companies to managing billions in loans. His partnerships are a blend of real-world experience with academic qualifications (MBA, MSc, CSP) to guide people and companies towards excellence.

Inbal Rodnay

Inbal Rodnay is a former programmer, entrepreneur, and innovator who helps businesses create effective technology strategies and thriving cultures of innovation. She co-hosts the Agents of Change show and is the CEO of Theory and Motion.

Brad Twynham

Brad Twynham is a global speaker in resilience, innovation, and leadership. He has delivered his Radical Leadership Programs to corporations including Minter Ellison, DuluxGroup, Rio Tinto, Endeavor Group, IBM, ARTC, Queensland Health and Singularity U. Brad’s keynotes and workshops are transformational and interactive and is a great addition to any event as a keynote speaker, breakout session or workshop.

Reanna Browne

Reanna helps organisations to get practical about the future of your industry - to anticipate change, navigate uncertainty and make more resilient people and workforce decisions in the present.

Leonie McKeon

You will be surprised, motivated, and entertained by Leonie McKeon, who is a world expert in the interpretation and usage of the 36 Strategies (derived from Sun Tzu, 'The Art of War').

Leonie's presentation will change the way you think about sales, marketing, and leadership forever. You will learn how to skilfully use the 36 Strategies (derived from Sun Tzu, 'The Art of War') in every interaction with your clients and work colleagues. Knowing how to use this tried and tested ancient wisdom will help you smash your KPIs, save time and raise your competitive edge.

Like many people, when Leonie first read 'The Art of War', she questioned its relevance in the contemporary business world. While living in the Greater China Region, among successful business people who use the 36 Strategies every day, she realised that these strategies are the keys to successful sales, crystal clear marketing, and effective leadership.

Leonie is an international author of "The Dao of Negotiation - The Path between Eastern strategies and Western minds", a six-book series. Her books are sold globally in English and are also translated into Indonesian and German.

Back to Top