Phil Gifford is the only person to have twice been awarded the New Zealand Sports Journalist of the Year title, and since 1982 has been a top rating radio breakfast show host in Auckland and Christchurch.
The winner of 12 New Zealand and two Australasian radio awards, he currently co-hosts, with Simon Barnett, the No.1 breakfast show in Christchurch and Dunedin on MORE FM.
He is the author of five biographies, on rugby players Joe Stanley, Alex Wyllie, Mike Brewer and Peter Fatialofa and motivational speaker, Billy Graham.
In 1973 he created the satirical rugby character, Loosehead Len, who, after six books and a move to Christchurch, continues a weekly column in the Christchurch Star.
Since 1993 he has written a weekly sports column in the Sunday Star Times.
On television Gifford is a regular guest on "Tight 5" and also "Game of Two Halves".