Randi Zuckerberg is the founder and creative director of R to Z Studios, Inc. As one of the early employees at Facebook, Randi created and ran the social media pioneer's marketing program. She led the company's U.S. election and international politics strategy and created Facebook's livestreaming capability through media partnerships during the Presidential Inauguration. Randi was nominated for an Emmy Award for her innovative coverage of the mid-term elections that integrated online and TV coverage in unique formats.
Since starting R to Z, she has hosted social productions and led the development of projects for BeachMint, the Clinton Global Initiative, Cirque du Soleil, The Tony Blair Faith Foundation and the UN Foundation. Randi has appeared on CNN, Good Morning America, the Today show, Bloomberg News, and ABC's World News. She was also a correspondent for the Golden Globe Awards and for the World Economic Forum in Davos. She regularly speaks about the future of social media at conferences worldwide. Randi was recently appointed to the United Nations Global Entrepreneurs Council, the World Economic Forum's Global Council on Social Media and the U.S. Broadcasting Board of Governors Commission on Innovation.
Randi holds a bachelor's degree in psychology from Harvard University.
A Day in the Life of the Modern Consumer - takes us on a visual journey following a customer in the age of smartphones, social media and explaining how we shop and interact, and how businesses/brands can authentically connect with the 21st Century connected consumer.
Randi's presentation was INCREDIBLY relevant to my group. You can tell she did a great deal of research on the business of my attendees and tied that all together with her expertise and knowledge... Everyone was pleased with her performance (and my group is NOT easy to please) AND we had record breaking attendance in the Opening Keynote Session which is where Randi spoke on the program.
- Director of Meetings & Special Events, HFTP
She was wonderful! Our campus loved her! Her message was perfect and she was the most gracious and fun speaker! What a positive experience for our students, our campus and our sponsor! She is the genuine article, and we are so proud she is our Woman of Achievement.
- Office of the President, Meredith College