Yeoh Siew Hoon is one of Asia's most respected travel editors and commentators. She's covered the travel industry for more than two decades and knows the ins and outs of the travel business, probably better than anyone else. In fact, chances are if you work in the travel business, she probably knows more about you than you yourself.  Siew Hoon's career spans 25-years in travel trade publishing, during which she edited, launched and relaunched several publications.

Yeoh Siew Hoon is the Editor & Producer of WIT-Web In Travel. WIT started as an annual conference and has since grown to a content and community platform for the travel distribution, marketing and technology space. It provides news, commentary, analysis and opinions and organizes events that break down walls between people, cultures, knowledge and ideas. Siew Hoon is an established speaker and facilitator at travel industry conferences and workshops. She is also is a published author, having written titles including 'Truth, Lies & Other Stuff' and 'Around Asia in 1 Hr: Tales of Condoms, Chillies & Curries'.

She's lived and loved in Malaysia, Hong Kong and Singapore, where she now resides.

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